Thursday, August 22, 2013

Realism or Honesty in Ticket Pricing

Recently the University of Tennessee announced that they will offer for sale 6,700 seats in the upper deck of the south end zone of Neyland Stadium based on market demand.  In other words, dpending on the attraction of the game, the cheap seats (relatively speaking!) will be sold for less.

These seats would otherwise be likely to go empty.

Here are the seat prices for the seven home games of the Tennessee Volunteers:

Austin Peay: $20

Western Kentucky  $20

South Alabama  $20

Georgia:  $80

South Carolina:  $80

Auburn:  $70

Vanderbilt:  $55

These ticket prices can be adjusted throughout the season to squeeze some more money out of the 'cheap' seats.

I have a few observations:

1.  The relative pricing is kind of a testimony of respect, or lack of it, for the different opponents.  Might Vanderbilt be pissed enough  that their tickets go for less than Auburn or Georgia ones, and be motivated further to thrash the Vols?

2.  By pricing some games at a mere $20, UT is tacitly admitting that these are breathers, not real games in which there is true competition.  They're no longer even pretending.

Maybe Alabama ought to do the same for the Chattanooga Mocs game!  Seriously, scheduling that one is an embarassment!

Sometimes I wish one of these D-1AA teams should teach the Godalmighty SEC a lesson! 

Hubris is often followed by Nemesis in classical Greek drama.  It ought to be in football also.


  1. Nobody should buy a single ticket.

  2. For some teams you would think they would have to pay people to come to the game.

  3. i don't follow college sports at all (or any sports, really) but even i could tell the $20 ticket price was a big slap in the face. :)

  4. They really shouldn't be playing those types of teams. I'm embarassed when Old Miss does so.